www.siyou365.com/en/cases/changi-coupon/
Changi Airport Lunar New Year coupon mini-program

Background

An airport campaign has a hard time window: travellers claim coupons within a few days and redemption happens at the counter, where a queue cannot wait. Claiming has to be fast, redemption faster, and the merchant-side flow simple enough to need no training.

What we did

  • Built an Alipay mini-program to run the coupon claiming flow
  • Gave merchants an in-program redemption entry that works by scanning, with no extra hardware
  • Added campaign configuration and coupon stock management, adjustable during the campaign
  • Kept each coupon in a single state between claim and redemption so it cannot be redeemed twice

Technical approach

Layer Choice
Client Alipay mini-program
Core flow Claim → arrive in store → scan to redeem
Merchant side In-program redemption entry
Campaign operations Coupon stock and campaign window configuration
Server stack Not disclosed

Results

Item Detail
Context Lunar New Year campaign at Changi Airport, Singapore
Main functions Coupon claiming / redemption
Coupons issued and redeemed Not disclosed
Client name Not disclosed

Authorization

The client has not authorized disclosure of project details; this page describes the product's capabilities and the part we delivered.

This page describes the project from publicly available information; specific figures are not disclosed

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